
design products users love. drive results that matter.
Experience & product modernization
Redesign your digital experience to delight users and accelerate adoption. We help businesses align UX, tech, and strategy to build seamless, modern experiences that perform.

problem
Your product works - but does it "wow"?
Digital users expect more than functionality. Clunky interfaces, disconnected journeys, or confusing flows lead to drop-off, churn, and stagnation. Even well-built platforms underperform when they don’t meet evolving user expectations.
A poor user experience means:
- Lower retention, less revenue
- Missed opportunities to scale
- Unclear alignment between what users want and what your business delivers
Without a strategy grounded in real user needs, even the best tech investments fall flat.
solution
What we offer to solve this

Journey mapping & UX strategy
Understand your users, identify friction, and design experiences that deliver real value across the full journey.

Rapid prototyping & validation
Move from idea to insight fast with low-fidelity prototypes that support early testing and learning — before heavy investment.

Product roadmap & prioritization
Make smart decisions about what to build next with structured prioritization and transparent, outcome-aligned roadmaps.

Data-driven product insights
Use qualitative and quantitative data to shape features, optimize flows, and inform product bets.

Experimentation & A/B testing
Validate assumptions, de-risk change, and continuously improve experiences with structured testing and rapid iteration.

AI-enhanced user experience
Identify where AI can enhance value — and integrate pre-trained services that improve outcomes without adding unnecessary complexity.

opportunities
Common challenges we help with
We support teams tackling high-impact initiatives under pressure to deliver — fast and right.
Our work often starts in situations like:
- Rebuilding a customer portal that’s falling behind
- Turning spreadsheets into intelligent pricing tools
- Consolidating siloed brand websites
- Scaling design systems across autonomous teams
- Streamlining complex checkout or onboarding flows
- Modernizing outdated internal tools for faster, easier use
Why us
Where strategy, design, and engineering come together
We don’t just make things look better - we make them work better. Backed by proven frameworks and cross-functional delivery expertise, we help you transform the user experience, without losing velocity.
Collaborative modernization
One team wins. We work side by side with your teams—embedding sustainable practices so your platform can evolve long after we’re gone.
AI-driven analysis
AI tools that map architecture, expose friction points, and surface modernization opportunities faster and more surgically.
Clarity that builds confidence
We provide transparent decision-making, visible trade-offs, and shared ownership, keeping modernization on track without locking clients out.
Backed by Microsoft
As a Microsoft Solutions Partner, we combine strategic rebuild know-how with deep Azure and DevOps experience. Our work meets enterprise security, compliance, and performance standards.
Recent projects' highlights
2x higher user retention
3x faster task completion
45% increase in feature adoption
impact stories
Real results from experience-led transformation

Scaling web delivery with modular design
How do you modernize dozens of brand websites without slowing down innovation?

Unifying 70+ web platforms
Managing over 70 web properties across subsidiaries, a global asset manager faced rising costs and tech sprawl.
Build With Assembly transformed our businesses’ training platform - delivering an intuitive, interactive experience that had an immediate, positive impact on how we engage with our members and customers.
Sandro, Executive Director, LiUNA 183 Training
Ready to build a product your users actually want to use?
Let’s reimagine your digital experience - together.